Module 1 – SLPSOCIAL MEDIA AND COMMUNICATIONSSLP ScenarioYou are the HR manager for an organization with 1,500 employees in three locations.

Module 1 – SLP

SOCIAL MEDIA AND COMMUNICATIONS

SLP Scenario

You are the HR manager for an organization with 1,500 employees in three
locations. In recent months, several employees have retired. This has left openings
in key areas of the organization. You posted the open positions prior to their
departure but have received very few viable applicants.

Your CEO is concerned that the information is not reaching the ideal audience. You
suggest using social media as a tool to reach a wider and more diverse pool of
applicants.

For this SLP, research organizations that have successfully used social media as a
recruiting tool. Using some of their marketing ideas, create a colorful job posting
handout for a social media venue of your choice. In two additional pages:

a. Give examples of three employers who use social media as a recruiting tool.

b. Identify the differences in creating a job posting for Monster or Career Builder
versus one of the social media sites.

SLP Assignment Expectations

Demonstrate critical thinking and analysis of the issue.

Recommend 2 high-quality sources for additional information that you include at the
end of your handout (do not use course background information as your additional
information).

Cite sources of information actually utilized to prepare your handout. Sources used
must be valid and reliable and may come from the course itself or from the Trident
Online Library.

Proofread your work and make sure it is as professional-appearing as possible.

Your submission will be assessed on the criteria found in the grading rubric for this
assignment:

Assignment driven criteria

Critical thinking

Scholarly writing/oral communication

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Assignment Organization and Quality of References

Timeliness

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