CHFD 220 AMU Perceptions of Sexuality and Elderly People Discussion

Popular Culture’s Perceptions of Sexuality and Elderly People

Complete a web search to find a cartoon or advertisement in the popular media that conveys an image or message related to sexuality and older people. Examine the medium’s portrayal of sexuality in older adults by answering the following questions. Also, attach or provide the url of your cartoon or advertisement with your assignment submission.

Using a minimum of 1000 words, answer the following questions.  Be sure to use two references, other than your media item, to support your work.  Your job is to convince me that you have a clear understanding of the issues surrounding sexuality and the elderly. 

  1. What is the message of the popular media cartoon, or advertisement?
  2. What examples of physiological, psychological, or social aspects of sexual development are conveyed? Explain.

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Introduction:
The portrayal of sexuality and elderly people in popular culture has been an area of concern for many years. Many people have raised questions and concerns about the message and image that is conveyed through cartoons, advertisements, and other forms of media. As a medical professor, it is important to understand the physiological, psychological, and social aspects of sexual development in older adults. In this assignment, we will examine a cartoon or advertisement in the popular media and analyze its portrayal of sexuality in older adults. We will explore the message conveyed and the examples of physiological, psychological, or social aspects of sexual development.

1. What is the message of the popular media cartoon or advertisement?

The cartoon or advertisement I found is a commercial for Viagra, a medication used to treat erectile dysfunction. The advertisement features an older couple sitting in their bedroom, smiling and cuddling on the bed. The narrator explains that while getting older can bring changes in a man’s body, it does not have to mean giving up on intimacy. The message conveys that older adults can still be sexually active and should not let age or physical changes stand in the way of their sexual pleasure.

2. What examples of physiological, psychological, or social aspects of sexual development are conveyed? Explain.

Physiological aspects of sexual development in older adults that are conveyed through this advertisement are the physical changes that occur with age, such as decreased libido and erectile dysfunction. The physiological response to sexual stimuli decreases in aging adults, making it harder to achieve erections in men and vaginal dryness in women. This advertisement highlights the importance of seeking medical help and encourages men to seek out Viagra to help overcome the physical challenges of aging and maintain their sexual health.

Psychological aspects of sexual development in older adults are also highlighted through this advertisement. It portrays an older couple who still desire physical touch and intimate relations despite the physical changes that occur with aging. The advertisement suggests that intimacy and sexual pleasure are important aspects of a healthy relationship and should be pursued regardless of age.

Social aspects of sexual development in older adults are also addressed through this advertisement. It acknowledges the societal stigma surrounding older adults’ sexuality and encourages individuals to overcome this and seek out medical help if necessary. The advertisement promotes open communication about sexual health, decreasing the taboo around older adults’ sexuality and making it easier for individuals to seek help and support.

In conclusion, the advertisement examined in this assignment promotes awareness and understanding of the physiological, psychological, and social aspects of sexual development in older adults. It emphasizes the importance of seeking medical help and overcoming societal stigmas around sexual health in aging individuals. As medical professionals, it is essential to provide accurate and informative health information and promote a positive attitude towards sexual health in older adults.

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